As the confetti settles following Super Bowl LIX, in which the Philadelphia Eagles defeated the Kansas City Chiefs 40 – 22, dashing their hopes for a historic three-peat, football fans are left wondering: What happens to all the pre-made apparel for the losing team?
Players don championship gear immediately after the Super Bowl and the NFC and AFC Championship games, and fans can immediately purchase pre-made merchandise. This means manufacturers must produce the items promoting both teams as the victors in advance. Prior to 1997, the losing teams’ stuff was trashed, but these days, the items are donated instead.
According to Fast Company, the nonprofit World Vision approached the NFL in 1997 and proposed collaborating to donate the losing team’s merchandise to people in need.
Those efforts were taken over by the Virginia-based nonprofit Good360 in 2015. They also teamed up with…
