News Busters

CBS Spends 21x More on Gayle King Going to Space Than the Actual Flight

On Monday, CBS Mornings co-host Gayle King took off on Blue Origin’s Mission NS-31 for what was, from liftoff to touch down back on Earth, a 10-minute-and-14-second flight with a few minutes floating in what’s considered space.

But from its February 27 announcement through recaps on Tuesday, CBS Mornings spent roughly 215 minutes (or three hours and 35 minutes) trumpeting King and her all-female crew, nearly 21 times more than the actual duration aboard a rocket owned by Jeff Bezos’s aerospace company (with his fiancé onboard).

NewsBusters examined all 41 episodes of CBS Mornings and CBS Saturday Morning between the unveiling on February 27 through Tuesday, March 15 to examine all mentions alluding to or segments related to King’s adventure. Of those 41 days, 19 of them included references to King going where few humans have had the fortune of…

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