Alternate headline: Anheuser-Busch CEO Arrives at “Bargaining” Stage of Kubler-Ross Scale. After all, “denial” didn’t work when Brendan Whitworth insisted that ‘We never intended to be part of a discussion that divides people.” The “anger” stage came from distributors that got stuck with a lot of expired beer, and “depression” aptly relates to the 30% or so drop in Bud Light sales.Read More
Axios: Bud Light launching new “listening tour” comeback effort
