There’s been a lot of talk in recent years about the rise of social media influencers in America and whether their emergence as forces to be reckoned with in the lives of the average person is a good or bad thing.
Though pretty much anyone on the Internet or in print media who expresses an opinion could technically be considered an “influencer,” for purposes of this discussion, the type of influencer I’m talking about – generally speaking – is someone who is utilizing social media to make a name for themself in order to get famous and/or to make money by tapping into a niche market, by showcasing their areas of expertise, or by trying to appeal to the lowest common denominator to get clicks.
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Obviously, opinions on what constitutes a worthwhile social media influencer will vary. For…
