Hot Air

Sports Illustrated Hates You – HotAir

Sports Illustrated went woke long ago, and the editor who made it happen has clearly said she was happy to jettison her audience. 

“We didn’t care. We thought that the right reader would come along with us and the wrong ones we didn’t want.”

Let’s call it the “Bud Light Strategy,” in which a company decides they don’t like their customers, so they send them packing. 

This year’s issue of the Sports Illustrated Swimsuit Edition is the 60th, and the magazine is celebrating by not featuring gorgeous women in skimpy swimsuits. 

In fact, the…

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