Vice President Kamala Harris, who is now vying for the Democratic Party’s presidential nomination, is apparently leaning into memes intended to mock her.
Harris’ campaign appears to be attempting a bit of political judo, using her opponents’ attacks against them while embracing online meme culture.
“kamala IS brat,” the British pop star Charli XCX posted on X just hours after U.S. President Joe Biden withdrew as the Democratic nominee and endorsed Vice President Kamala Harris to lead the party against former President Donald Trump for the country’s vote in November.
For some, the “brat” tweet could appear cryptic or confusing. For Gen Z—and increasingly, the Kamala Harris campaign itself and the Democratic Party, too—the message couldn’t be more clear: Harris is the meme candidate.
Shortly after Biden’s dramatic announcement, the @BidenHQ official campaign…
