After the nonpartisan election analyst The Cook Report upgraded Nevada’s senatorial race from “Lean Democrat” to “Toss Up” on Wednesday, the Democrat incumbent ‘in peril’ has made a historic ad buy. On Thursday, Jacky Rosen’s (D-NV) campaign made a $14 million fall advertising reservation, running from late July through the November election. According to Rosen’s campaign, it is the largest in Nevada history, an assertion foreshadowing a very expensive battle to come.
Mike Berg, a spokesperson for the Senate GOP’s campaign arm said of Rosen’s big buy,
She’s going to need it. The Nevada Senate race was moved to toss-up by the Cook Political Report yesterday because polls have consistently shown that, despite her incumbency advantage, Jacky Rosen is polling in the high thirties and low forties. That’s a dangerous spot.
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