President-elect Donald Trump‘s victory in the 2024 presidential election proved that a candidate could win without catering to the legacy media.
In the weeks before Election Day, Trump shunned CBS News’ “60 Minutes” and other corporate media outlets in favor of modern-day influencers like Joe Rogan, Theo Von, and Logan Paul. Megyn Kelly, whose show is regularly among the top 10 podcasts, joined Trump on the campaign trail in Pittsburgh.
As my Daily Signal colleague Bradley Devlin noted earlier this month, Trump’s interviews with these influencers accumulated more than 100 million views—and reached voters who don’t get their news from traditional media sources.
This parallel media universe now stands poised to challenge the left-of-center establishment in Washington, D.C., and influence the policies of Trump’s second term.
