On Tuesday, Mark Zuckerberg, the head of Meta (the parent company of Facebook and Instagram), made a huge announcement: Facebook is now going to be reversing its censorship policies.
This is enormous. Facebook has absolutely crushed conservative media on their platform over the course of the last several years.
We know this personally. Over at The Daily Wire, where I was the number one Facebook page on the platform in 2020 and the beginning of 2021, something happened. Something shifted.
In 2021, our impressions from my personal page, which was likely the most prominent page on Facebook, went from a whopping one billion impressions a month to less than 100 million impressions a month — a 90% reduction in impressions in reach.
That was a deliberate move by Facebook to crush political content on the platform in 2021.
Now, Mark Zuckerberg is reversing all of that.
Let’s begin with the…