Brown-Forman Corp., the company that makes the iconic Jack Daniels whiskey, has reportedly decided to terminate Jack Daniels’ diversity, equity and inclusion program after a boycott was threatened.
On Wednesday, the Jack Daniels company issued a letter from its Executive Leadership Team. They announced, “[W]e launched our diversity and inclusion strategy in 2019. Since then, the world has evolved, our business has changed, and the legal and external landscape has shifted dramatically, particularly within the United States. With these new dynamics at play, we must adjust our work to ensure it continues to drive business results while appropriately recognizing the current environment in which we find ourselves.”
The letter added that the company would be “removing our quantitative workforce and supplier diversity ambitions; ending participation in the Human Rights Campaign’s…