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Rip Curl Wipes Out With Bethany Hamilton’s Trans Replacement

Live by the transgender mob, die by the transgender mob. That message should’ve already made its way to most corporate board rooms, but a few stubborn holdouts seem determined to find out the hard way.

Rip Curl is the latest brand to stick its toe in the unfriendly waters of the LGBT debate with this terrible idea: putting a 44-year-old man in its summer bikini campaign. Apparently, the numbskulls at the headquarters of the surfing sportswear company thought showcasing a long-haired dude in a halter top would sell more surf gear than inspirational role models like Bethany Hamilton.

They were wrong. R.I.P. Curl.

The Aussie brand made more than waves after an Instagram post late last week as part of its women’s “Meet the Local Heroes” campaign. “Meet Sasha,” the reel began, “a West Australian waterwoman who loves the freedom found in surfing,…

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