Deadline calls the opening weekend of Snow White “bashful.” NBC News called it “sleepy.” The Hollywood Reporter calls it “alarming.” Most everyone else could have easily predicted the reaction to the new Rachel Zegler film, so perhaps the least applicable adjective would be “surprising.”
The Disney live-action remake of its classic fairy tale did manage to dominate the box office on a weekend without much competition. But given its production budget alone — rumored to be over $300 million — this looks like a disaster for the House of Mouse:
Disney’s live-action take on Snow White has come in with a global launch of $87.3M. From 51 material international box office markets, the update of the classic 1937 animation grossed an estimated $44.3M. Both domestic and overseas returns are below pre-weekend projections.
In like-for-like offshore markets at…
