Truth Social was first launched back in February 2022, around one year after Trump was banned from prominent platforms such as Facebook and X, previously known as Twitter, in the wake of the January 6 protests. Although Trump has since been reinstated on both platforms, he has opted to continue posting exclusively to Truth Social.
Institutional investors will likely play down Truth Social’s value, given that it still holds just a small fraction of the user base compared with other social media firms. Meanwhile, its core mission of bringing free speech to the world has been somewhat undermined by Elon Musk’s decision to purchase Twitter.
As well as renaming the platform X, Musk has ended the censorship regime that previously controlled the company and restored the majority of previously banned accounts, causing anger and fury among the liberal establishment. As a result, other…